The Final Countdown


We finally reached this stage. Our main Indiegogo campaign is drawing to a close. With 68 hours left,  this is the final countdown, and I suggest you read this post while listening to this super famous, kick-ass song.

To be frank, I didn’t expect to reach what seemed like a crazy goal – $500 – and then to exceed it, and be so close to reaching our extended one. I never thought of myself as being a good marketer. I’m not even good at giving stuff for free (making people interested in that free stuff.) But somehow, and I have no idea how, a lot of people believed in our dream.

Ambitious as it is, and I’m the first one to admit it, but we believe in this dream of ours. And maybe that’s one of the things I did wrong. I love this idea a bit too much, and I think I over-promoted it. But when you want something too much, that’s when you make mistakes.

If you’ve been following this blog for some time, you know I don’t really self-promote that often. Most of the times I do say something about my books, it’s when they’re being offered for free. That being said, that’s probably the only thing I disliked about this crowd-funding adventure. The need to constantly remind people about irevuo, about what we want and what we need, and so on.

Other than that, it was a fun month. No NaNoWriMo for me, but it was a fun month. First, because I got to raise enough money to set up a cool website for irevuothen because we’re really close to reaching our extended goal. And that means we get to make a magazine. A real one. Full color, amazing quality.

I always wanted to work on a magazine. I’m not much of a journalist, in the strict sense of the word, but I’ve always enjoyed this idea, that you have to go out and find stories. People to interview, events to write about. It’s a way of living life in order to observe it (as a writer I can see the appeal in that.)

When I was younger, I did work with a bunch of other kids on an online gaming magazine. Each month we made a PDF file, complete with cover and pictures, and we’d offer it for free. But the project died within a few months, mostly because we weren’t as successful as we hoped to be. And because we were young, and young people are known for their lack of patience (at least most of them.)

I am notoriously impatient. In one of my many WIPs, there’s one character saying, “I want everything, and I want it now.” But to be honest, that kind of speaks for the fact that most of the time I wasn’t sure what I wanted. Yeah, I’m a writer, and I write books, but I do that all the time. And I believe in my writing more than I believe in anything else. There’s no other way, if you were to ask me.

But every now and then, I want to believe in something else as well. I see something that needs to be fixed, something worth fighting for, worth writing about, and I want to act.

irevuo managed just that, by feeding my own ambition to succeed, while offering me an ideal to believe in. And I don’t think it’s a big word this – ideal.

So, yeah, it was a really cool month. I learned a lot about people, I learned a lot about what it means to fight for something. And, in a way, I realized that courage really is the realization that some things are more important than fear, not the absence of fear. No matter the people I pissed off with my constant posts about irevuo, I knew that it was the only thing I could do, the only tool I could use to raise the money we needed.

It was a way to keep me from feeling powerless.

Of course, this month wouldn’t have been this cool if it weren’t for you, all the nice folks who contributed and shared and tweeted and liked and promoted our project. Probably one the best feelings in life is when you realize that you’re not alone. In our dreams, ideals, ambitions. Someone else shares the same vision as you, and that makes you feel less alone.

So thank you. Really, really. I’m grateful for everything, and I, personally, will do my best not to disappoint.

That being said, we’re positive irevuo will be up and running before the 15th of December, with the magazine due to come out sometime in January 2013. Yes, it’s gonna be a crazy, crazy month, this December.

Like I said in the opening line, there are less than 3 days to contribute to our main Indiegogo project. If you wanted to contribute, but never got the time, or postponed it, or simply didn’t have the cash, no it’s the time to help us. We’re at 969 raised of our 1000 extended goal.

And that’s why I’m sending everyone who contributes $25 or more to our project a special, personalized, handwritten thank you note. It’s gonna be short and funny, or long and totally inappropriate, or something like that. I also have the ugliest handwriting. Don’t say I didn’t warn you.

You can find our main project here. We’ve got some really nice perks, including the very, very popular “Be a Donor” perk. (6 more left) You can also check out our irevuo magazine campaign here.

You can also like us on Facebook or follow us on Twitter.

12 comments on “The Final Countdown

  1. Good luck with the total!

  2. Missus Tribble says:

    Did you ever get to see Europe live? I saw them on their "Superstitious" tour when I was 15 – but the lead guitarist was Kee Marcello because John Norum had decided that they were becoming too commercial and left the band. He's back now and I love that they're still going and that they have fans because of their music and not Joey's good looks these days!

    (Although, he is still very good-looking. People just didn't take them seriously when I was a teenager because they were "too pretty")

  3. Seriously, I just love how you stay so humble even when you're pulling off awesome stuff.

    You seem like the kind of guy that makes a double-backflip 360 and says: "Eh, I don't know… I thought I could pull off only one backflip and a 180, but then I added the next backflip and another 180 and it just kinda worked… I guess it's kind of cool, sort of…"

  4. grishmanphotography says:

    Today i was having, a rock history moments with my 2 sons, with Europe and The final countdown :-) they love it…

  5. Looking forward to the big day! As I'm sure you and your crew are…

  6. moxyjen says:

    I think ironically your minimal self promotion makes you good at marketing in this medium. Even though you have a huge following, it still has the appealing feel of a small community oriented blog. Your project has the same appeal. Congratulations!

  7. Looking forward to what you have created :-)

  8. Ambition and determination were the keys for you! Congrats! And keep all the hardwork up :)

  9. Glad you had some fun with it. I liked what you said about 'fear'. "…some things are more important than fear, not the absence of fear."

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