Followers, comments, likes

First of all, I’ll let you in on a little secret: my first blog died a premature death, after only one month of life, five followers and absolutely no comments whatsoever.

Why is this important?

Well, maybe because the focus is not to be put on numbers.

Put too much emphasis on numbers, and you won’t have such a nice time blogging.

You kind of miss the point.

What’s the point, you ask?

Behind those numbers, there are people. Crazy, huh? Actual people, who actually read your stuff, who actually take the time to like or comment on your stuff. You wants thousands upon thousands of people who do that?

For what?

Ask yourself that.

Why is it so important to reach a thousand people? Why is it more important than reaching a hundred? Or just ten?

This numbers game is just that. A game. A rat race.

Instead of you trying your best to create the best content that you are capable of, you worry about not enough people reading your blog.

Enough for what?

What is enough?

When is anything ever enough?

It’s all a matter of perception; as they say, one man’s ceiling is another man’s floor.

The real trick is to not give a damn about numbers.

They’re just that. They don’t represent reality. They don’t accurately depict whether or not you’re happy with your blog, or whether or not what you’re creating is actually making a difference.

Being popular on social media is just as being rich in Monopoly money.

If you stress too much about it, you’ll never have enough, no matter how many you have.

You want followers, comments, likes?

Write engaging posts. Write entertaining posts. Write posts that speak to a multitude a readers, stuff that people can identify with, stuff that elicits an emotional response.

And you’ll get your numbers.

***

The Journey: A No-Bullshit Guide to Blogging is released.

Grab your copy here.

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25 thoughts on “Followers, comments, likes

  1. Great post,I hope many people will read it. I was worried about all that too until I made one post that had a beautiful comment and someone reposted it and it will keep me happy for the lifetime of my blog. Numbers will always be just numbers.

  2. Oh yes, I worried about numbers too much in my first month of blogging (and previously failed attempts years ago). Fortunately, I got it in my head to actually focus less on numbers and social media groups and to get good pieces out there. Still, not that far into blogging but all is going good so far. Oh, and your work has really given me great advice as well!

  3. thank u ….. I was so much tensed about the number of reads i’m getting on my blog … but now I think… this is not the point of worry… the main point is to write good blogs which make people feel connected with my words… :)

  4. It’s actually easy to get wrapped up into likes and followers. In a society where social media is such a big deal, you lose your way. Social media makes things worst than they really are in life. But likes, followers, and comments are relative. You might start with 10 followers and 10 likes. Now you have 100,000 followers and 500,000 likes. Then you drop to 80,000 followers and 300,000 likes. You get nervous until you think back to when on had 10 followers and 10 likes.

  5. I completely agree with what you wrote and I’m glad you took the time to publish it. I’m fairly new to blogging so I don’t know too much about it. However, back when I used to be active on Wattpad, I noticed that a lot of the writers were solely concentrated on getting 1K votes or followers, completely disregarding the quality of their work. I’ll admit I was one of those people too and it’s difficult to pull away from the obsession of numbers. This was a refreshing outlook on the art of writing. :)

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