I don’t know if Grant Cardone came up with this or not, because I have seen this predicated by a number of other speakers and successful people, but the idea is simple: you are capable of being ten times more productive than you currently are.
If that doesn’t strike you as nonsense, nothing will. As a matter of fact, your ego should kick in an say that this is just a stupid statement, especially since it never took into account your own schedule.
But, you see, it doesn’t have to. It never did.
We often mistake being busy with being productive, and the two are so far apart that it’s almost unbelievable. So far apart, that you can, in fact, be ten times more productive than you currently are. Ten times.
Let’s imagine something. Let’s say you write for a total of two hours each day. That’s the amount of time you allocated to this endeavor. Two hours each day, which you proudly mention every time someone complains about being too busy, or working on this or on that.
That’s the gimmick, actually. We believe time spent is the same as effort. They’re not.
So, let’s say that you usually write a thousand words during those two hours. A blog post. Something like that.
What if I were to tell you that you must write ten blog posts during those two hours?
You’d probably tell me to go to hell and never come back.
But what if I were to tell you that I’d give you a million dollars for this? Ten million?
What if I were to tell you that I’d shoot you in the head if you didn’t write those ten posts during those two hours?
Would you do it then?
That’s the gimmick. That’s why this rule doesn’t ever have to take into consideration your schedule or mine.
Compared to the sheer desperation of having to do something, we are just pretending to be productive.
Imagine being awarded a million dollars based upon how productive you are. Hour after hour. And do your best as if you could win that amount or money.
You can do so much, that it’s impossible to even begin to imagine it.