“Expectation is the root of all heartache.” – William Shakespeare
Odds are that you set your expectations too high. Why is this important? Why is this even in this book?
Because your expectations are going to work against you. And you are going to want to give up. When you write a post and no one bothers to comment, when it feels as if you are not having the results you wanted, which means you aren’t good enough, and maybe this isn’t for you.
I know. Been there, done that.
First month blogging, I had five hundred views in total. Not what I was expecting.
You’ve got to learn to act without expectation. Easier said than done, right?
But you’ve got to understand that results take time. Longer than you predict. Significantly longer. Also, you’ve got to simply do your thing and enjoy the journey(this is becoming a running theme).
Blog for the sake of it. Blog because you have something to say, not because you want to say something.
This might seem like such a big cliche to you, but we often forget that cliches tell the truth. One that is so obvious that we tend to dismiss it.
Then there’s this other thing: the things that some people spend lifetimes doing seem effortless. Ever watched a great athlete? Or a brilliant artist?
Heck, most people would think it easy to film themselves and upload said videos on YouTube.
It is not.
You find yourself thinking “I could do that,” you’re not considering the learning curve. You think it’s too easy.
If you find a path with no obstacles, it probably doesn’t lead anywhere…
That’s why expectations are bad. That’s why being result oriented is bad. Because when dreaming about said results, we always neglect to take into account the obstacles, the sacrifices, all the petty frustrations.
This is not a sprint, which is also why you cannot rely solely on enthusiasm alone to do the job.
As they say, patience is a virtue.
Let go of any expectations, and enjoy the journey.
This is an excerpt from my upcoming book, the Journey: A No Bullshit Guide to Blogging.
To be released on September the 1st.
Special offer: those of you who pre-order the book will receive a free criticism of your blog.
The Journey: A No-Bullshit Guide to Blogging, only $4.99 on my e-store here.