Writing Your First Blog Post

To this day, blogging remains one of the most effective ways to teach, inspire, and engage an audience.

So what’s a blogger to do in today’s world?

After spending hours analyzing my most successful blog posts (articles that have been read millions of times), I’ve put together this step-by-step guide about how to write a blog post that will help you find your target audience, engage first-time visitors, and better understand the mechanics of content creation.

With the help of this in-depth tutorial, you will be able to write phenomenal articles that inspire, entertain, and educate.

The Basics of Marketing and Selling a Self-Published Book

So, you’ve just published a book. Congratulations!

Now, what?

Now, you need to figure out a strategy to get it into as many hands as possible.

In this tutorial, we’ll go over the basics of book marketing and develop a simple yet effective framework we can deploy in order to sell as many books as possible

Let’s get started.

Email Marketing Masterclass

Email has been one of the most reliable marketing and distribution channels for decades.

Whether it’s content in the form of a weekly newsletter, a marketing broadcast, or an important account update, there’s no better way to reach your audience directly than via email.

But even though email marketing may seem easy to do, in truth, is difficult to master. You need to trust that your messages will be delivered, and that you’ve optimized those messages for maximum engagement rates.

Our Email Marketing Masterclass will teach you everything you need
to know about sending emails that your subscribers, followers, and customers want to receive and that email providers won’t block them from being delivered.

Email is one of the most complex ways you can communicate with your audience, and there are a lot of factors that influence your success, your growth, and your engagement rates.

Each lesson in this masterclass offers crucial insights, frameworks, and actionable workflows that you can leverage to become successful at email.

Email marketing is indeed an art, but it is also a science, and we are certain that our course will serve as an essential reference for your email marketing strategy.

Interested in taking your email marketing to the next level? Click here to read more about our course.

Branding Your Blog: The Why, the What, and the How

Take a moment to think about what makes you… YOU.

Is it your personality?

Is it the story you tell others about how you are?

Is it the mission you have in life? Or your vision of the future?

What about the way you treat others? Or your opinions, values, and beliefs?

Chances are you’ve answered “yes” to all of these questions. And you’re right. All of those factors form your identity.

From the words you choose to speak to the way you dress, to the story you tell yourself in the mirror, all of them are part of your identity.

Now consider this:

While it makes a lot of sense for each of us to have our own identity, at the same time, each blog should have its own identity, too.

Another word for identity in relation to a blog is brand.

The Perfect Book Title

Shockingly, there’s little useful guidance out there about book titling. What advice exists is usually of little help. It’s either superficial (“Browse book stores for ideas!”) or just harmful (“Don’t spend too much time on it.”)

Just like companies that spend millions on naming new products, and media companies that spend time testing different titles for articles, you should spend substantial time and energy finding the right book title.

This is a very important decision, one you need to think about and get right to ensure your book has the best possible chance of success.

In this comprehensive tutorial to picking the perfect book title, I will walk you through how to think about book titles, then tell you how to pick yours, and how to test it.